Canon Thought Leadership with Market Reports & Ebooks
Client:
Canon
Location:
Middle East and North Africa
Industry:
Professional Services
As a long-time content marketing partner for Canon Middle East, we delivered a series of niche market reports to position Canon as a thought leader in its field. Leveraging our regional expertise, we employed qualitative and quantitative assessment and forecasting methods to educate the business audience on advancements in policy, technology, and business transformation.
- Market Research
- Content Marketing
- Copywriting
- Graphic Design
- Paid media distribution
Government Insight Report, Middle East and North Africa
Our report explored the dynamics, challenges, and digital transformation opportunities within the MENA government sector and offered insights into the regional government outlook, public procurement IT spending trends, and public-private partnerships.
DMO Insight Report UAE
Engaged in quantitative analysis, we also conducted a series of expert interviews to decipher the UAE Digital Document Management (DDM) sector and its challenges, examining its structure, digitisation trends, and impact on operational efficiency, highlighting Canon expertise in driving digital transformation.
3D Printing Insight Report
This report examined the maturity level of 3D printing technology and its impact across various sectors, including aerospace, education, medical, and construction. We performed extensive forecasting to identify the potential growth drivers, challenges, and competitive landscape in MENA and share these insights with the audience.