Creating AI Medical Startup Website on Webflow
Client:
Neurality
Location:
Global
Industry:
Medical devices, Healthcare & Pharma
Neurality, AI-driven SaMD (Software as a Medical Device) startup shaping the future of hearing diagnostics, needed to demonstrate the value and potential of its product online.
We delivered a sleek, intuitive, and SEO-optimised startup website that pitched a demo of Neurality AI-powered Auditory Brainstem Response (ABR) testing solution to diverse segments of the healthcare audience.
- Website Development
- Branding
- UX & UI Design
- Copywriting
- SEO
- AI Content Design
Summary
We developed Neurality digital presence with a Webflow-based website designed to meet the diverse needs of audiologists, healthcare providers, and hearing aid companies. The page also caters to educational institutions and investors, manifesting product-market fit.
Brand Refresh
To ensure design consistency and quality, we refreshed the company logo and upgraded the visual identity, defining imagery use guidelines to create a new brand manual.
Discovery Workshop
We brainstormed the business goals, growth plans, and audience needs with the client, creating an agile startup website strategy.
Website Structure
Our UX wireframes defined the website layout, navigation, and user journeys, building the foundation for the design and content.
Design and Content Creation
We used Figma to design a responsive website, filling it with SEO-optimised audience-focused content to ensure a superior website experience.
Webflow Development
To enable client edits as the startup grows, we chose a user-friendly Webflow template, enhanced with custom design, and developed an intuitive and modern website.
An intuitive and responsive website is crucial for startups looking to increase product awareness and attract investment and first clients. Webflow, with its speed, ease of use, and versatility, is an excellent choice for businesses seeking to establish a strong digital presence. The ability to easily edit and modify the website post-delivery was a primary factor in choosing the tool for this project. We helped our client to unleash the full potential of their business efforts.
Weronika Kann
Digital Experiences Manager
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